Direct mail gets results. A recent Data & Marketing Association Response Rate Report shows that its response rate is 3.7%. The response rate for all digital channels combined is less than 0.75%.

Marketers aren’t blindly accepting the effectiveness of digital channels anymore, since it is full of competing messages and swarming with fraudulent bot activity. So, where are brands turning to get attention? The mailbox.

We help marketers in industries such as healthcare, higher education and retail distribute direct mail to promote their services and grow their audience. Our in-house capabilities cover the entire process, from design to printing to distribution. We also provide personalized materials by utilizing our digital printing services.

If your budget allows, we can help you produce the most effective form of mail: dimensional mail. Dimensional mail, which includes boxes, tubes, containers, and other carriers, is by far the most effective form of direct marketing. Some industry data indicates dimensional mailers have a nearly 100% open rate. With our warehousing and fulfillment services, we can help you produce dimensional pieces that contains giveaway items, such as a product sample or promotional premium.

Our in-house team can provide a complete start-to-finish mail service to send out your campaigns. We prepare mailings for entry into the postal system, process data and perform NCOA list certification. We can presort and handle match insertion mailings, and we provide international mailing services.

To learn more about how we can help with your campaign, call (856) 787-1877.

Traditional folders are constructed from heavy stock and they are used to hold other printed materials or loose paper. For best results, we recommend that folders be printed on board stock rather than standard coated stock. Board stock has more body and reduces the chance of unsightly cracking on folds that run in different directions from the paper grain.

Folders can be produced with either one or two pockets. Depending on your need, we can create pockets that go straight across or we can create them at an angle. We can also produce a “vertical pocket,” which is one that covers the entire area of a panel and gets glued at the top and bottom.

Because we do custom folder printing, we can produce them in just about any color. We can also apply effects such as specialty finishes, coatings and embossing. Printing can be done on both the inside and outside of the folder and we can incorporate slits in the pockets to hold business cards.

If your folder will be used to hold a lot of materials—or large materials—we can create capacity by adding a spine between the panels. If you are unsure how to create capacity in your design, contact Perfect and we’ll be able to help.